Strategic Marketing Consultant - Advertising Sales
McClatchy
Fresno, CA
Full-time
Sales
Posted on September 4, 2019
The Strategic Marketing Consultant drives multi-media sales revenue from large, local & regional accounts, following the Core 4+ Sales Process; understanding their needs (both current & desired) and crafting customized solutions to meet customer needs. Strategic Marketing Consultants understand our solutions and have the ability to effectively show they drive results for our customers.
PRIMARY RESPONSIBILITIES:
- Drives overall and digital-only revenue growth
- Identify Growth Opportunities from existing customers
- Prospect for New Business utilizing Core 4+ Sales Process
- Conduct deep-dive Client Impact Assessments, utilizing pre-call research
- Develop Results-Based Solutions
- Present and close proposals
- Work with client success team to ensure client goals/expectations are met
- Upsell existing customers based on need
- Utilize Salesforce as a Predictive and Collaborative tool
KEY COMPETENCIES:
- Digital Mindset
- Research/Data Driven
- Results Oriented
- Change Adoption
- Core 4+ Sales Process
- Salesforce Adoption
- Critical Thinking
- Emotional Intelligence
- Collaboration
- Communication
- Accountability
The Sacramento Bee is an equal opportunity employer.
Base + uncapped commission + full suite of benefits.